Measurable milestones, governance recommendations, and rollback procedures at every step.
Foundation · Week 1–2
Deploy the Customer Success arc under full HITL, running in parallel with your team. Every response reviewed before sending. Rollback: disable the arc; all traffic returns to humans with zero data loss.
Calibration · Week 3–6
Tune personality, expand the knowledge base, and reduce HITL from “approve all” to “approve escalations.” Gate to Phase 3: resolution accuracy > 85% and CSAT within 5% of baseline.
Expansion · Week 7–10
Deploy the Growth arc and A/B test against your SDR team. HITL on proposals over a threshold; auto-approve standard outreach.
Evolve · Week 11–12
Activate the Learning System across both arcs and deliver the first executive briefing — metrics, quantified savings, and a Week-12-vs-Week-1 demonstration.
Full loop · Week 13+
Expand arc by arc — Sustain, then Fulfill — each following Activate → HITL → Calibrate → Measure → Expand. CORTEX compounds across all arcs.